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Trend Commerce Insights is designed as a simplified retail analytics device to energy higher enterprise selections and development methods
Kendrick Wong, CEO and Co-Founding father of Omnilytics, mentioned: “Amid mounting competitors throughout the worldwide vogue and retail ecosystem, manufacturers want the correct knowledge that may allow them to make higher enterprise selections. Armed with real-time insights, manufacturers of any measurement and stage will be capable to higher capitalise on development alternatives of their respective markets. To make this potential, knowledge intelligence and analytics must be simplified and made absolutely accessible and our launch of Trend Commerce Insights is a essential step ahead in enabling this, as a product specifically made to satisfy the wants of our SME companions.”
Trend Commerce Insights simplifies the market analysis course of, consolidating a number of current capabilities within the Omnilytics platform to offer a place to begin for newcomers to retail knowledge analytics whereas offering key actionable insights for speedy deployment. Inside a single module, Trend Commerce Insights addresses the wants of administration groups, merchandisers and patrons, and designers alike, together with assortment planning, competitor purchasing evaluation, pricing planning, developments evaluation, and buying and selling and reporting capabilities.
Sinyi Siow, Trend Designer and Product Administration Specialist at Fu Yuan Clothes mentioned, “In the case of vogue design, Omnilytics has supplied us with the required data and market evaluation wanted for step one. I’m capable of make well-informed design selections with the assistance of Omnilytics as a one-stop platform for each pattern and market evaluation.”
Over 50 vogue and retail manufacturers throughout the Asia Pacific area, Brazil, and america have begun utilizing the Trend Commerce Insights module to tell their enterprise methods. A choose variety of early entry model companions have to date seen an over 20 p.c enhance in sell-through price, over 17 p.c enhance in product margins, in addition to a 15 p.c discount in deadstock.
With its competitor evaluation capabilities, Trend Commerce Insights permits manufacturers to realize a full view into product promoting and demand patterns however most significantly, classes which can be undersupplied, enabling them to deal with gaps out there. The pricing planning perform additionally gives a greater understanding of the success of competitor pricing methods, offering the insights for a data-driven strategy to income optimisation. Lastly, Trend Commerce Insights pattern evaluation capabilities at a extra granular stage, designed to validate class and sub-category developments to maximise provide chain and product profitability.
Up to now, Omnilytics counts the likes of rising markets-focused e-commerce chief World Trend Group, Southeast Asia e-retailer Zalora, Australia’s largest vogue and sportswear on-line retailer The ICONIC, Uniqlo father or mother firm Quick Retailing, South Africa’s main retailer Mr Value, and main multinational sportswear producer Puma, amongst many others, as a part of its rising world clientele.
Omnilytics CEO and Co-Founder Kendrick Wong is obtainable for interview
About Omnilytics
Omnilytics is a vogue analytics platform based in 2018 with the mission to assist manufacturers and companies commerce extra effectively. As we speak, the enterprise is a G2 recognised chief in retail intelligence – serving to entrepreneurs, SMBs and enterprises (like Uniqlo father or mother firm Quick Retailing, World Trend Group and Puma) extract insights from billions of data-points each single day. Omnilytics analytics options are powered by 70+ staff globally.
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Melissa Esguerra
Senior Marketing consultant
Wachsman
Supply: Omnilytics
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