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Fashionable steakhouse chain Steak Resort by HOLYCOW! is celebrating their twelfth anniversary, and so they’re partnering with three public figures to characterize three completely different wagyu dishes in a marketing campaign referred to as Steak Fighter, in addition to introducing a brand new premium menu.
The general public figures are movie star chef and host Martin Natadipraja, who represents Wagyu Tenderloin; well-liked mukbang YouTuber Bara Ilham Bakti Perkasa AKA Tanboy Kun for the Wagyu Sirloin Steak; and comic Muhadkly Acho for the Wagyu Rib Eye Steak.
“As a type of our appreciation to our loyal clients, we’re launching the ‘Steak Fighter’ marketing campaign this 12 months collaborating with three influencers who’re well-known to the general public to characterize the three traditional wagyu steak menu gadgets which were clients’ favorites because the starting of our restaurant,” Wynda Mardio, Steak Resort by HOLYCOW! founder, mentioned in a press release.
You may take part within the Steak Fighter marketing campaign by ordering your favourite steak from a type of three “fighters” till June 30 in an opportunity to win prizes, together with a paid vacation to your dream home vacation spot for 4 days and three nights, with extra particulars obtainable here.
Steak Resort by HOLYCOW! can be celebrating its anniversary to introduce a brand new Premium Choice lineup. Curated straight by their founder Wynda Mardio, the menu consists of the flavorful Australian Wagyu MB 4-5 in tenderloin, rib eye, and sirloin cuts with costs ranging from IDR289,000++ earlier than taxes.
Wynda mentioned that as a pioneer of native steakhouses, they’ve been “grateful and proud” to serve and current a wide range of high quality wagyu steaks at inexpensive costs for twelve years.
“This isn’t a straightforward achievement, particularly when going through a really difficult pandemic state of affairs for culinary business gamers. Subsequently, we proceed to adapt and innovate in offering the most effective culinary providers and merchandise for our clients.”
The steakhouse chain, which has usually been credited with introducing wagyu beef to the lots since they first opened in 2010, began out with a humble roadside tent in Radio Dalam, South Jakarta. Holycow founders break up in 2012, leading to two competing however related steakhouse chains: Steak Resort by HOLYCOW! below the Bhadranaya Group, and Holycow! Steakhouse by Chef Afit.
As of right now, Steak Resort by HOLYCOW! has 15 shops — which they discuss with as “TKP” or “Tempat Karnivora Pesta” (the carnivores’ occasion spot) — within the Higher Jakarta Space and different main Indonesian cities together with Bandung, Semarang, and Pekanbaru.
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